Based in Woodmere, NY, the Cinderella Sweets company was established by Cindy Itzkowitz who has been involved in the baking business for over 20 years. Itzkowitz has introduced a fresh new approach to Passover cake production and marketing, working with the Passover challenge that severely limits and restricts the type of baking ingredients.
Cindy's bakery has grown into a 15,000 square foot baking complex, but it hasn't lost her personal touch. That's Cindy's secret of success.
Shabtai's strict control level assures the highest quality and satisfaction. All ingredients must first go through a careful examination for taste, aroma, and freshness before, to insure proper baking time and minimum moisture loss. Scrutinizing their products to the very end, the packaging line is monitored very closely to reject any imperfections.
Shabtai's also offers some "Chalav Yisroel" cheese cakes, and will also design custom signature desserts and sugar free specialties upon request.
Most of their 33 retail packaged products are 'non-gebruks,' meaning that they contain absolutely no matzah meal. Only certain dedicated equipment and production runs are used for several "gebruks" items, including hot dog buns and hamburger rolls that are Kosher for Passover, catering to the needs of nursing homes and health facilities.
Cindy also expresses her thanks and appreciation to the Woodmere Jewish community for helping her launch her bakery, and for helping it grow to worldwide fame.
At the Kosherfest Exposition, Shabtai Gourmet entered their "Ring Tings" in the new product competition, and was awarded first prize for their Passover version of a famous all-American snack cake. The award was based on "innovation, originality, creativity and taste." This coming year, Itzkowitz plans to enter another new product in the competition, which Cindy feels confident that it will surprise and amaze the kosher marketplace.
Besides being president of the company, the upbeat Cindy also heads the sales department. "It's a great combination of service and food quality," Itzkowitz said. "We get our deliveries there on time and we are full service to our customers 24 hours a day."
Besides selling Kosher for Passover cakes at the retail level, Shabtai Gourmet also sends trailer loads to institutions, hotels, nursing homes and many Passover tours all around the world. "We ship frozen containers of our baked specialties to Passover tours in Florida, the Caribbean and Portugal," said Itzkowitz.
For further information on the location of Shabtai's pre Passover outlet, or to obtain a full list of cakes products, call 516 374 7976, or fax 516 374 7787.
Itzkowitz proudly displays her Best New Product award at the Kosherfest Expo.
SHABTAI GOURMET IS CERTIFIED KOSHER FOR PASSOVERBY OK KOSHER CERTIFICATION, THE MOST RELIABLE AND TRUSTWORTHY KOSHER SUPERVISING AGENCY. AMONG THE WORLD'S LEADING KOSHER AUTHORITIES,THE OK SYMBOL IS A REPUTABLE AND FAMILIAR GUARANTEETO SATISFY THE MOST DISCRIMINATING CONSUMER.